How to Get Accepted Into Target Plus (Target+) – Your Exclusive Path to Growth

Expanding beyond Amazon? Target Plus (Target+) is one of the most exclusive marketplaces in e-commerce. Unlike Amazon and Walmart.com, where almost anyone can apply, Target+ is invite-only, making it a curated space for premium brands.

But here’s the good news: As a strategic partner for Target Plus, Flex My Brand can help brands that meet the qualifications get onboarded. If your brand is a great fit, we can guide you through the process and position you for long-term success on Target’s fast-growing marketplace.

What is Target Plus?

Target Plus (Target+) is Target’s invite-only third-party marketplace, featuring hand-picked brands that align with Target’s values and customer base.

Why Sell on Target+?

  • Less Competition – Unlike Amazon, not everyone can sell here.

  • High Trust & Premium Positioning – Target shoppers are brand-loyal.

  • Multi-Channel Visibility – Listings appear on Target.com and Target’s app.

  • Built-in Advertising & Promotions – Get access to Target Product Ads for boosted visibility.

Selling on Target+ gives your brand immediate credibility—but you need the right strategy to get accepted and thrive.

How to Qualify for Target Plus

Target looks for brands that enhance its marketplace. While there’s no public application, these are the key qualifications:

✅ Strong Brand Reputation

Your brand should already have a strong DTC presence or proven sales on Amazon, Walmart, or TikTok Shop.

✅ High-Quality Product Listings

Professional-grade product images, SEO-optimized descriptions, and a strong review history are essential.

✅ Competitive Pricing & Premium Positioning

Target caters to quality-driven shoppers, so brands should offer fair, competitive pricing without a "discount brand" perception.

✅ Fast & Reliable Fulfillment

Target prefers brands that can meet 2-day shipping expectations through their own logistics or Target’s fulfillment network.

How to Get Accepted Into Target+ (With Flex My Brand’s Help)

Since Target Plus is invite-only, you can’t apply directly—but we can help you get in.

As a strategic partner for Target+, Flex My Brand works with Target’s marketplace team to help brands navigate the onboarding process. If you believe your brand meets the qualifications, reach out to us, and we’ll guide you through the next steps.

How We Help Brands Get on Target Plus:

Evaluate Your Brand’s Fit – We assess whether your brand meets Target+ standards.
Position Your Brand for Acceptance – We optimize your listings, brand reputation, and fulfillment strategy.
Fast-Track the Onboarding Process – We connect you directly with Target+ decision-makers.
Manage & Scale Your Target+ Business – Once onboarded, we handle everything from SEO to PPC and fulfillment.

🚀 Want to see if you qualify for Target+? Contact us today!

How to Succeed on Target Plus

Getting accepted is just the first step—you need the right strategy to grow.

📌 Optimize Your Product Listings

  • SEO-driven titles & descriptions for better search rankings.

  • High-quality images that match Target’s brand expectations.

🎯 Leverage Target’s Advertising Tools

  • Target Product Ads help increase visibility & conversions.

  • Run promotions to engage Target’s loyal customer base.

🚚 Ensure Fast, Reliable Fulfillment

  • Meet Target’s 2-day shipping standard to maintain a strong seller rating.

  • Utilize Target’s fulfillment network if applicable.

Final Thoughts – Let’s Get You on Target+

Target Plus is one of the most exclusive marketplaces in e-commerce, but with the right approach, your brand can secure an invitation.

As an official Target+ strategic partner, Flex My Brand can help you qualify, onboard, and scale on the platform.

💡 Think your brand is a fit? Let’s talk. Contact us today and let’s get you selling on Target+.

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Maximizing Sales Across Amazon, Walmart.com, Target.com, and TikTok Shop: A Comprehensive Guide